Learn More About the YGM TRC Process
Why a YGM TRC?
Deciding to implement a YGM TRC in your Chamber is an organizational-changing decision.
YGM wants to make sure its proven-model is a fit for your Chamber.
How can a YGM Total
Resource Campaign help us
Sometimes people ask why they should go with a YGM Total Resource Campaign (TRC). “Couldn’t we do this ourselves?”
The answer is yes, you could probably do a version of a TRC. But with YGM’s help, you could do it faster, easier, and better.
Our team has been working with chambers across the country for more than 20 years. Our YGM TRC plan has proven successful again and again, with many chambers seeing record-breaking growth in non-dues revenue in the first year. In fact, our method is so successful, many of our clients continue to use our services year after year.
When you choose a YGM TRC for your chamber, you’ll get coaching from experts who have been a part of hundreds of campaigns at chambers large and small. From customized training for staff and volunteers to follow-up advice, you and your staff know that whatever questions or problems arise, the YGM team will be available to help.
As part of a YGM TRC, we’ll audit your Chamber's existing sponsorships to see where improvements can be made. TRC revenue generated via the YGM proven method is sustainable with a retention rate of 85-95%.
Our team has been working with chambers across the country for more than 20 years. Our YGM TRC plan has proven successful again and again, with many chambers seeing record-breaking growth in non-dues revenue in the first year. In fact, our method is so successful, many of our clients continue to use our services year after year.
Each YGM TRC will have its individualized online campaign platform to allow staff and volunteers instant access to up-to-the-minute campaign results. This platform will keep your volunteers knowledgeable about available sponsorships, inform your campaign leaders on progress toward goals, and allow everyone to share in the successes of participants.
In the first year, YGM trains and guides chamber staff and volunteers through the YGM TRC process. We work with you to maximize your strengths and minimize your challenges. YGM staff spends hours working with you in development training and volunteer training before, during, and after the campaign.
Our goal is to teach you to run your own campaign so that your staff and volunteers will be fully equipped to run a successful TRC year after year in the future.
YGM staff doesn’t abandon your chamber after the intensive initial year. Continuing clients have access to a closed social media group in which the YGM family supports one another with encouragement, tips, and suggestions. They also have access to value-added webinars and continuing education.
Chambers Experiencing an Increase
with a YGM Total Resource Campaign
Get Started on your Total Resource Campaign!
Sign your chamber up today and get step-by-step training on Total Resource Campaigns, online resources, and volunteer coaching backed by years of experience.